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IX. Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 35 to 42:
Social networks
Business applications
Social networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising in the form of banners and text ads. Since businesses operate globally, social networks can make it easier to keep in touch with contacts around the world.
Medical applications
Social networks are beginning to be adopted by healthcare professionals as a means to manage institutional knowledge, disseminate peer to peer knowledge and to highlight individual physicians and institutions. The advantage of using a dedicated medical social networking site is that all the members are screened against the state licensing board list of practitioners. The role of social networks is especially of interest to pharmaceutical companies who spend approximately “32 percent of their marketing dollars” attempting to influence the opinion leaders of social networks.
Languages, nationalities and academia
Various social networking sites have sprung up catering to different languages and countries. The popular site Facebook has been cloned for various countries and languages and some specializing in connecting students and faculty.
Social networks for social good
Several websites are beginning to tap into the power of the social networking model for social good. Such models may be highly successful for connecting otherwise fragmented industries and small organizations without the resources to reach a broader audience with interested and passionate users. Users benefit by interacting with a like-minded community and finding a channel for their energy and giving.
Business model
Few social networks currently charge money for membership. In part, this may be because social networking is a relatively new service, and the value of using them has not been firmly established in customers' minds. Companies such as MySpace and Facebook sell online advertising on their site. Hence, they are seeking large memberships, and charging for membership would be counter productive. Some believe that the deeper information that the sites have on each user will allow much better targeted advertising than any other site can currently provide. Sites are also seeking other ways to make money, such as by creating an online marketplace or by selling professional information and social connections to businesses.
Privacy issues
On large social networking services, there have been growing concerns about users giving out too much personal information and the threat of sexual predators. Users of these services need to be aware of data theft or viruses. However, large services, such as MySpace, often work with law enforcement to try to prevent such incidents. In addition, there is a perceived privacy threat in relation to placing too much personal information in the hands of large corporations or governmental bodies, allowing a profile to be produced on an individual's behavior on which decisions, detrimental to an individual, may be taken.
Investigations
Social network services are increasingly being used in legal and criminal investigations.
Information posted on sites such as MySpace and Facebook, has been used by police, probation, and university officials to prosecute users of said sites. In some situations, content posted on MySpace has been used in court.
Câu hỏi:According to the text, social networks
- A. are about friendships
- B. are being used by businesses for marketing
- C. can damage business reputations
- D. advertise on business web sites
Lời giải tham khảo:
Đáp án đúng: B
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CÂU HỎI KHÁC
- Indicate the word whose underlined part differs from the other three in pronunciation: intend medal compete defend
- Indicate the word whose underlined part differs from the other three in pronunciation: clothes bosses boxes couches
- Indicate the word that differs from the other three in the position of the primary stress: solidarity effectively documentary dedication
- Indicate the word that differs from the other three in the position of the primary stress: royal unique remote extreme
- My purse ______ at the station while I ______ for the train.
- The handwriting is completely ______. This note must have been written a long time ago.
- I suggest our rooms ______ before Tet Holiday.
- The curriculum at this public school is as good ______ of any private school.
- - Daisy: Are you ill? You look terrible!”- Liz: Well, I am a bit ______. The doctor says I must rest.”
- Hed hardly finished doing his homework when you arrived, ______?
- Choose the best option: ______ he arrived at the bus stop when the bus came.
- My mother often ______ our mistakes, whereas my father is very strict and punishes us for even the slightest one.
- Be sure to ______ a real effort to answer all the questions the interviewer asks you.
- Choose the best option: We were made ______ hard when we were at school.
- Arranging flowers ______ among my sisters hobbies.
- Choose the best option: We regret to tell you that the materials you ordered are ______.
- Laura didnt enjoy her first year at college because she failed to ______ her new friends.
- Choose the best option: If it had not rained last night, the roads in the city ______ so slippery now.
- We should find ways to improve our products in terms of quality and service.
- We really appreciate your help, without which we couldnt have got our task done in time.
- Choose the best option: Never punish your children by hitting them. This might teach them to become hitters.
- The first year at university was probably the most challenging year of her life, which caused her plenty of troubles.
- Johns in Hanoi and wants to change some money. He asks the local passer-by the way to the bank.
- Rebeccas in a fashion store in Trang Tien PlazA.- Rebecca: How can this bag be so expensive?”- The shop assistant: ______.”
- Extensive research data is now available to support the direct correlation (25) _____ corporal punishment in childhood and violent behavior in the teenage and adult years.
- Virtually, all of the most dangerous criminals (26) _____ regularly threatened and punished in childhood.
- (27) _____ for those less fortunate or powerful than he is, and fears those who are more so.
- Thus it is difficult for him to find (28) _____ friendships.
- If the child rarely sees the parents handle anger and solve problems in a creative and positive way, he can never learn how (29) _____ that himself.
- Indicate the best answer: What does the passage mainly discuss?
- In line 2, the word potential” could best be replaced by which of the following?
- The phrase susceptible to” could best be replaced by
- Choose the best option: Which of the following is NOT cited as a possible risk factor?
- Choose the best option: Which of the following does the passage infer?
- According to the text, social networks
- Why do advertisers like social network sites?
- What does the expression sprung up” in the part Languages, nationalities and academia mean?
- What does the word Few” at the beginning of the part Business model mean?
- What should users not do on social networks?
- What does the word deeper” in the part Business model mean?
- Personal information on social network sites
- Social networking is great for
- I saw (A) the blind woman (B) crossed the busy road (C) without any (D) help.
- (A) A paragraph is a portion of a text (B) consists of one or more (C) sentences related (D) to the same idea.
- (A) While the campaign, young volunteers helped (B) build bridges, (C) roads and houses for some of Viet Nams most (D) disadvantaged families.
- Had he known more about the information technology, he would have invested in some computer companies.
- My uncle didnt recognize me until I spoke.
- Why dont you complain to the company, John?” said Peter.
- You have just passed your final examination. This makes your parents happy.
- You cannot completely avoid stress in your life. You need to find ways to cope with it.
